BUYOUTS AND 'CRAFT' CONFLICT: BEER STORIES TO WATCH IN 2018

[LouieMacGoo]

An interesting article/perspective on Craft Beer in 2018

One of the HopCat family’s resident experts, Madison Beer Program Manager Kyle Montgomery, gazes into his crystal ball (by which we mean “his own comprehensive knowledge of the beer-making business”) to offer some predictions about which stories and trends will affect what we drink in 2018.

Taprooms
As larger "craft" breweries continue to expand into new markets, they realize the importance of establishing a connection with local consumers. A great way to forge this connection is to tie the enjoyment of a brewery's offerings to an actual physical space. We can see this trend in action with Ballast Point's forthcoming Chicago brewpub, as well as Goose Island's handful of domestic and international brew houses, including locations in South Korea and Brazil.

You can read the whole article at https://hopcat.com/blog/post/buyouts-an ... watch-2018